Reach
Incremental reach
1. Biedronka
74.25%
1.7%
2. Rossmann
73.70%
4.4%
3. Winiary
73.41%
5.4%
4. Lidl
73.13%
1.6%
5. Orange
72.30%
1.5%
6-16
17. Milka
62.51%
9.4%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 36 channels), PC and Mobile (applications: Facebook, YouTube, Instagram). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). More about gemiusAdReal.

+9.4%

Best Incremental reach

In top 20

Milka