Total Video Reach – TOP Brands

11-09-2020 - 17-09-2020

TOP Brands with the highest total cross-media reach for video ads (based on Real Users aged 16-49)

Reach
Incremental reach
1. Rossmann
75.53%
7.5%
2. Biedronka
72.00%
2.2%
3. Lidl
71.47%
1.7%
4. Kinder
70.85%
4.2%
5. Orange
69.61%
1.9%
6-9
10. Netflix
67.08%
21.9%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 36 channels), PC and Mobile (applications: Facebook, YouTube, Instagram and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). More about gemiusAdReal.

+21.9%

Best Incremental reach

In top 20

Netflix