Reach
Incremental reach
1. Lidl
70.96%
2.4%
2. Play
70.90%
7.2%
3. Kinder
68.95%
1.1%
4. Winiary
68.70%
2.0%
5. Player.pl
66.79%
7.7%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 36 channels), PC and Mobile (applications: Facebook, YouTube, Instagram and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). More about gemiusAdReal.

+7.7%

Best Incremental reach

In top 20

Player.pl