Total Video Reach – TOP Brands

30-07-2020 - 05-08-2020

TOP Brands with the highest total cross-media reach for video ads (based on Real Users aged 16-49)

Reach
Incremental reach
1. Rossmann
76.08%
7.8%
2. Biedronka
71.80%
1.2%
3. Lidl
69.96%
0.9%
4. T-Mobile
69.54%
2.6%
5. Heyah
69.02%
5.7%
6-8
9. Tymbark
64.52%
9.3%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 36 channels), PC and Mobile (applications: Facebook, YouTube, Instagram and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). More about gemiusAdReal.

+9.3%

Best Incremental reach

In top 20

Tymbark