Reach
Incremental reach
1. Kinder
69.58%
3.1%
2. Orange
69.07%
4.3%
3. Lidl
68.66%
1.2%
4. T-Mobile
68.54%
3.9%
5. Biedronka
68.52%
2.1%
6-9
10. McDonald's
64.31%
9.3%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 36 channels), PC and Mobile (applications: Facebook, YouTube, Instagram and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). More about gemiusAdReal.

+9.3%

Best Incremental reach

In top 20

McDonald's