Reach
Incremental reach
1. Allegro.pl
82.99%
16.2%
2. Media Expert
80.77%
21.8%
3. Rossmann
78.58%
22.3%
4. Lidl
77.09%
18.2%
5. Philips
73.80%
24.6%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 48 channels), Radio (top 6 stations), PC and Mobile (applications: Facebook, YouTube, Instagram, TikTok and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of people to whom at least one advertisement was displayed or broadcast – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with a built-in meter for mobile). More about gemiusAdReal.

+24.6%

Best Incremental reach

In top 20

Philips