Reach
Incremental reach
1. CHECK24
74.62%
0.6%
2. Amazon
73.89%
4.4%
3. Wick
71.06%
0.1%
4. Aldi Süd
69.36%
4.1%
5. Dr. Oetker
68.70%
1.2%
6-17
18. Facebook
61.32%
7.1%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 10 channels), PC and Mobile (applications: Facebook, YouTube, Instagram). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). Representativeness of all data collected is assured by weighting online gathered panel data to a representative off-line structural study describing German Internet PC and mobile population. Source of external off-line structural study for period 2019 is Kantar Deutschland. More about gemiusAdReal.

+7.1%

Best Incremental reach

In top 20

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