Reach
Incremental reach
1. CHECK24
75.31%
0.8%
2. Milka
74.34%
7.6%
3. Lidl
74.05%
3.6%
4. Kinder
73.88%
1.7%
5. BODYGUARD
72.61%
0.0%
6-12
13. Samsung: Smartphones, Tablets, Notebooks
65.10%
8.6%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 10 channels), PC and Mobile (applications: Facebook, YouTube, Instagram and mobile browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of the Internet users – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with built-in meter for mobile). Representativeness of all data collected is assured by weighting online gathered panel data to a representative off-line structural study describing German Internet PC and mobile population. Source of external off-line structural study for period 2019 is Kantar Deutschland. More about gemiusAdReal.

+8.6%

Best Incremental reach

In top 20

Samsung: Smartphones, Tablets, Notebooks